Hospitality

Cafe Di Stasio advertisement for The Age newspaper’s food supplement ‘Epicure’ which was running a special Italian issue. The photograph is another gem from the Gollings Photography archive.

26 letters of the alphabet were stacked to form an unexpected alignment of two initials.

A new venture for Luca Lorusso, the owner of Hawksburn Village institution Café Latte. Located two doors down from Latte, Pizza e Vino, is as the name suggests, a pizzeria and wine bar. The identity utilises silhouettes of objects found in the pizzeria: a pizza shovel, a wineglass, a wine bottle, a caffe latte glass and a knife. The silhouetted objects and the logotype were stencilled and treated as if they had been dusted with flour from the kitchen.

We look forward to enjoying the spoils of good Italian produce when Pizza e Vino opens in early January 2008.

A major review of the Epicure brand, created by David Lancashire Design in the early 90s, resulted in the need for refinement rather than a total redesign. A new positioning, Attention to detail at every level, was created and the subsequent rebranding reflected this through the modification of the logo and the creation of custom made typeface to align with the Art Deco figure.

52 weeks of the year since 2000, Ronnie Di Stasio has had the studio produce an advertisement to appear in Tuesday’s Epicure section of The Age daily newspaper. The consistent element of each week is a special lunch menu which promotes a two course meal and a glass of wine. Over the years, the size of the ads have varied and on occasions Ronnie will book a full or double page spread for special occasions. Here is a small selection, the photography is in most part by John Gollings: