Identity

Identity and business card application for a photographer whose initials are CC.

Moreland is one of the most culturally diverse municipalities in Australia, and when asked to create a new identity for the community by the local council, we created a dynamic logotype that is derived from local building signage to communicate its diversity.

Asked by the Royal Australian Institute of Architects (RAIA) to develop a campaign image for the ongoing participation of an Australian exhibit at the Venice Architecture Biennale which runs in the alternate years to the art biennale. Unlike the art biennale, funding for the architectural exhibit is not funded by the Government and is supported by the local industry and supporters of architectural industry.

The image for this ongoing campaign is a John Gollings photograph of a Venetian mask created by artist Roger Moloney in 1988 for Ronnie Di Stasio’s restaurant, Cafe Di Stasio (who is also one of the major supporters of the Australian exhibit). The mask represents the glowing vision, voice and ideas in Australian architecture. The double page advertisement above is the initial Call for Expressions of Interest for the creative direction of the 2008 exhibit.

Exhibition identity and catalogue for Perfect for every occasion, a major group exhibition at Heide Museum of Modern Art which surveys new practice in Australian photography in the twenty-first century.

“Perfect for every occasion acknowledges the pervasiveness of media in our environment and offers the opportunity to contemplate how photography provides a means to convey the tensions between contemporary public and private realities. These images suggest that the camera, whether digital or analogue, large format or a mobile phone, is a tool for processing trajectories of thought as much as an eye witness.” Zara Stanhope Head Curator and Deputy Director Museum of Modern Art

Development of an identity and packaging for Nanokote, a surface treatment product that repels dirt and water when applied to glass or ceramics, metal, timber and fabric. It uses nanotechnology to create sub-microscopic self-arranging particles that are measured in nanometers (billionths of a metre, or 10-9) to create a protective layer which inhibits dirt and water from attaching themselves to a surface. For more information visit www.nanokote.com.au