October 2008

New York Times Magazine

25.10.2008

No Docs

Design By Pidgeon was recently commissioned to create a typographic illustration for the On Language column in the New York Times Magazine. The title of the article No Docs, refers to the lack of documentation requested by US financial institutions to secure home loans; the likes of which have resulted in the Subprime financial crisis. To read the article click here.

Seven17 Bourke

4.10.2008

Seven17 Bourke

Marketing for Seven17 Bourke, a 17 level commercial building designed by Andrew Norbury of Metier3 is located in the extension of Bourke Street in the Melbourne Docklands. The building will combine business and culture in an unprecedented manner with 18,750 sqm of premium commercial office space and the French fashion school Esmod.

To create the master imagery for the project, a garment was commissioned from Sydney designer Dion Lee with a brief to imitate the building form, flexibility and fashion connection. Photography by Bronwyn Kidd, with modeling by BalletLab dancer Jo White.

Seven17 Bourke

Seven17 Bourke

Seven17 Bourke

Seven17 Bourke

Seven17 Bourke

Arnold Bloch Leibler publications

3.10.2008

ABL Solutions

Two documents for the legal firm Arnold Bloch Leibler. The first, Solutions is a review of their recent matters and is A2 tabloid in size. The second, Clerkships is targeted at students who are looking to undertake seasonal or articled clerkships, this document is A3 in size with the cover printed on a fluorescent yellow stock.

ABL Clerkships

Dion Lee

2.10.2008

Identity for emerging Sydney fashion designer Dion Lee.

Dion Lee

Dion Lee